CASE STUDY: How SAM is helping Amnesty International in their mission to protect human rights

James Neufeld

posted on June 10th, 2020

Case Study

We’re incredibly proud to showcase some of the work Amnesty International does using the SAM platform – as we help them in their mission to protect human rights across the globe.

Amnesty International’s Crisis Response Programme is a pioneer in digital human rights investigations, processing thousands of data points to research, evidence and document human rights violations by governments and others worldwide.

It can be challenging when trying to research incidents, keep on top of new incidents taking place or even collate varying pieces of digital information from different sources. This is especially true, Amnesty have found, when trying to ascertain information around crises occurring in parts of the world less covered by western media.

This is where SAM stepped in.

SAM allows Amnesty International to have eyes and ears on the ground worldwide, collating and corroborating crisis events when information comes through in real-time. Effectively allowing them to start their critical research while the trail is still fresh. In this case study, we speak to Sam Dubberley, Head of Evidence Lab, Crisis Response about the work that they do, the challenges they face and how they have found using and integrating SAM into their workflows.

“Social media is a critical place for us to research and verify evidence of war crimes and other serious human rights violations that might otherwise pass under the radar. The challenge with social media is that it is a very busy and loud place – finding the signal in a timely manner is nearly impossible without the right technology. That is why we’re pleased to be working with the SAM team and leveraging their Artificial Intelligence platform to help us hone in on what matters quickly, so that we can start our work while the trail is still fresh”

– Sam Dubberley

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